Service

PHOTOSHOP

Photoshop is a powerful tool in digital marketing for creating visually content that grabs attention and enhances brand messaging.

SOCIAL MEDIA CONTENT

Design eye-catching posts,storiesand banners for platforms like instagram,facebook and linkedin.Create branded templates for consistent visal identity.

WEBSITE GRAPHICS

Design hero images,sliders,product mockups and icons.Optimize visuals for fast loading and responsive design.

EMAIL MARKETING

Craft engaging email headers,promotional banners and product showcases.Ensure visual consistency across campaigns.

AD DESIGN (DISPLY ADS)

Create high converting ad creatives for google ads and facebook ads, etc.Text different visual versions using photoshop assets. 

BRANDING ASSETS

Design or refine logos,colour palettes and typography.Create brand style guides or presentation decks.

INFOGRAPHICS AND DATA VISUALIZATION

Turn complex data into attractive infographics for blogs,report or social sharing.

PRODUCT PHOTOGRAPHY ENHANCEMENT

Retouch and enhance product photos for ecommerce or promotional use.Add effects,shadows or mockups..

ILLUSTRATIONS

Illustration in digital marketing is a fantastic way to add unique,branded visuals to your compaigns.

CUSTOM ILLUSTRATIONS FOR BRAND IDENTITY

Develop a signature style of drawing that reflects your brand personality.Use these illustrations across websites,ads and packaging.

ILLUSTRATED SOCIAL MEDIA POSTS

Design playful or stylized characters,icon or scenes for storytelling on instagram,facebook,etc.Ideal for explainer content or brand storytelling.

INFOGRAPHICS

Instead of using stock icons,create hand drawn illustrations for graphs and data visuals.Adds a human,custom touch to otherwise technical content.

MARKETING VIDEOS OR ANIMATIONS

Illustrate scenes or characters in photoshop,then animate them in after effects or similar software.Great for explainer videos or animated social media ads.

LANDING PAGE OR BLOG GRAPHICS

Add illustrated banners,decorative elements or section dividers to make pages more engaging.

EMAIL CAMPAIGN ARTWORK

Use illustrations in headers or as creative product spotlights.Helps stand out from photo heavy emails.

HTML

HTML plays an important role in digital markrting by helping create,structure and present content that supports your compaigns.

EMAIL MARKETING

Marketers use HTML to design attractive and responsive email layouts(including text,images,buttons and link.HTML can embed tracking pixels to monitor opens and clicks.

LANDING PAGES

HTML is used to build custom landing pages that are optimized for conversion like sign,ups,downloads or purchases.Can include forms,embedded videos and call to action (CTA) button.

SEO

HTML tagd such <title>,<meta>,<h1>,<h6>,<alt> and <a> are crucial for SEO. Proper structure helps search engines index your content and improves visibility.

WEB ANALYTICS

Marketers use HTML to insert JavaScript tracking code inside the <head> or <body> of a site.

CONTENT MARKETING

HTML structures blog posts and articles for readablility and user experience.Help with formatting,linking and embedding rich media.

ADS AND RETARGETING

HTML code is used to embed tracking pixels or custom and scripts into web pages to build remarketing audiences.

WORDPRESS

WordPress using digital marketing with wordpress can be highly effective because wordpress offers great tools and flexibility for promoting your content,brand or products.

WORDPRESS.COM

Hosted for you easier to set up but with limitations unless you pay for upgrades.

WORDPRESS.ORG

Self hosted,gives you full control,fiexibility and access to themes plugins but requires your own web hosting

SEO ( SEARCH ENGINE OPTIMIZATION )

Using SEO as part of your digital marketing strategy on wordpress is one of the most powerful ways to drive organic traffic,increase visibility and grow your brand over time. Use proper headings,keywords,alt tags for images and internal linking.create an SEO friendly sitemap.

INSTALL AN SEO PLUGIN

The two most popular SEO plugins yoast seo,rank math.These plugins help you optimize your content,meta tags,sitemap and more.

KEYWORD RESEARCH

Use tools like google keyword planner, ubersuggest or ahrefs to find relevant keywords.Focus on keywords with high search volume and low competition.Include long tail keywords for better targeting. 

ON PAGE SEO BASICS

Use a clear keyword rich title.Write a compelling summary using your main keyword.Use structured headings and include keyword.Make it short and relevant.Describe images using relevant keyword.

CREATE HIGH QUALITY CONTENT

Provide valuable well structured content that solves user problems.Use internal linking to connect to other relevant pages.Update old content regularly

TECHNICAL SEO

Mobile friendly design.Fast loading speed.Secure site with HTTPS.Create and submit a sitemap.xml via google search console.Block unnecessary pages with robots.txt.

BUILD BACKLINKS

Reach out to bloggers for guest posts.Submit your site to directories.Create shareable infographics or articles.

MONITOR AND IMPROVE

Use google search console to track indexing issues and performance.Use google analytics to monitor traffic and user behavior.Continuously optimize based on real data

SOCIAL MEDIA

Social media plays a central role in digital marketing by enabling businesses to reach and engage with their target audiences directly.

BRAND AWARENESS

Increase visibility and recognition.Facebook,Instagram,

TitTok,Linkedln,Twitter.Regular posting,consistent branding,viral content,influencer partnerships.

AUDIENCE ENGAGMENT

Build a community and foster customer relationships.Polls,Q&A sessions,comment responses,contests and interactive stories.

LEAD GENERATION&SALES

Convert followers into customers.Facebook lead ads,Instagram shopping,clickable links in bios or stories.Product demos,testimonials,limited time offers.

TARGETED ADVERTISING

Meta ads,Linkedln ads,TikTok ads,Snapchat ads.Advanced audience targeting based on demographics,behavior and interests.Image ads,carousel ads,video ads,stories,sponsored posts.

ANALYTICS& PERFORMANCE TRACKIN

Built in analytics and third part tools.Engagment rate,reach,impressions,click through,convesions.

INFLUENCER MARKETING

Partnering with influencers to promote services.Authentic recommendations,expanded reach,trust building.

CONTENT MARKETING INSTEGRAM

Blogs,videos,infographics,live streams.Educate,entertain or inform while subtly promoting the brand.

FACEBOOK

Using facebook for digital marketing is one of the most effective strategies due to its massive user base and robust advertising tools.

FACEBOOK

Act as your brands hub on the platform.Includes business details,contact info,services,reviews and posts.Helps with SEO and customer trust. 

ORGANIC MARKETING

Share valuable content like updates,articles,videos,promotion

s,etc.Engage with followers through comments,group,polls and messages.Use facebook live for product launches.

FACEBOOK ADS

Audience targeting by location,age,interests,behavior and more.Image ads,video ads,carousel ads,slideshow ads,collection ads,etc.Awareness,traffic,

engagement,lead generation,conversions,app installs,etc.

FACEBOOK PIXEL

A tracking tool you install on your website.Help measure the effectiveness of ads by tracking visitor actions.Enables retargeting.

FACEBOOK SHOP

Allows ecommerce businesses to sell directly though facebook.Customers can browse and purchase products without leaving the app.

MESSENGER MARKETING

Send automated responses.Nurture leads.Deliver promotions or updates.Provide customer support.

INSIGHTS & ANALYTICS

Track performance metrics reach,engagment,click,conversions.Analyze audience behavior to improve future campaigns.

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